If you take nothing away from this article, remember this. You Get What You Pay for with copywriting services. I’ve had clients say: “I’m coming to you because multiple copywriters have burned me in the past.” When I tell them how much I charge, they complain. “You’re too expensive. I have copywriters who charge half …
Website Copywriting Rates: How Much Should You Pay? Read More »
A quick Google search for “best website copywriting services in the US” reveal a horde of results that overwhelm you. It’s difficult to discern who is the best or which copywriting agency only lays claim to the kingship. For starters, there are thousands of Google results to look through. You have to visit each site, …
The Top 10 Best Website Copywriting Services in the US Read More »
Would you buy a $2,000 online video that shows you how to whiten your teeth within 24 hours and keep them sparkling for life? You’d probably assume the seller was playing a fast one on you. What if the website featured hundreds of verifiable testimonials from happy customers who attest to the instant results? I’m …
What Is Website Copywriting? (Plus Examples of the Best Website Copy) Read More »
It may seem far-fetched, but when you hire a professional website copywriter, you’re one step closer to achieving your business goals. I recently worked with a client whose website wasn’t converting. Visitors struggled to understand her key offering because it wasn’t clearly outlined. The copywriter who wrote the content for her financial services website was …
How to Hire a Professional Website Copywriter in the US Read More »
Copywriting mistakes on a landing page don’t just hurt conversion. It could affect your online reputation and ruin the trust you’ve built with your customers. When i started out as a copywriter, I used to write really long CTAs that filled out an entire line. I felt like a rock star because I didn’t know …
10 Landing Page Copywriting Mistakes That Hurt Conversion Read More »
How do you convince visitors to convert? While multiple elements go into a highly converting landing page, success is usually determined by your landing page goals. The purpose of a landing page is to generate leads by offering a customer a free resource in exchange for their email address. Marketers and website owners use a …
10 Landing Page Examples to Increase Conversion Rate Read More »
Why is your landing page not working? Are you using several CTAs? Do your prospects not trust you? Whatever the reasons, landing page hacks will help you optimise your copy for higher conversion rates. A landing page is a page a visitor lands on from an Ad, social media page, an external link, or even …
These Landing Page Hacks Will Blow Conversion Through the Roof Read More »
White hat link building is one of the most time-consuming aspects of search engine optimisation. Some website owners consider link-building a waste of time and effort. Others, just buy backlinks on Fiverr, “1000 links for $5”. While black hat tactics bring immediate return (a couple of days or weeks), the resulting Google penalty is not …
7 White Hat Link Building Techniques You Should Explore in 2019 Read More »
Writing landing page copy is an art. It’s also the science of the mind. The best products in the world won’t hit record sales if you can’t convince your target customers to take action. To write a landing page copy that converts, you must combine the art of writing with the psychology of persuasion. If …
A Full-Proof Process to Write a Landing Page Copy That Convert Read More »
Data from the Content Marketing Institute shows that most marketers don’t have KPIs for measuring the success of a campaign. However, marketers have to justify the spend for their content marketing efforts; either to a manager, CFO, or a client. While statistics reveal that content marketing works, which specific aspects of content marketing should you …